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3 articles on GEO.
Your website is the surface you own and control. Your social presence is the surface you earn, where other people talk about you and where you take part in public conversation. AI assistants build…
Isaiah Marc Sanchez7 min read
For two decades, being found online meant ranking on a results page. Increasingly, it means being the answer an AI gives. Generative engine optimization is the discipline of earning that place.
Isaiah Marc Sanchez7 min read
People used to find you by scrolling a results page. Now they ask an assistant, and the assistant answers for them. Optimizing for AI search means becoming the answer it gives.
Isaiah Marc Sanchez6 min read
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